32 Black Friday mistakes you should fix in your e-commerce

Your 2024 didn’t meet expectations? Black Friday, holiday campaigns – something didn’t go as planned? Our practical e-book will help you understand what went wrong with your marketing efforts and show you how to effectively prepare for success in 2025.

Each chapter includes actionable tips, the top 5 mistakes to avoid, and guidance for implementation in 2025. With this, you’ll discover tools, strategies, and actions to boost the effectiveness of your campaigns.

What will you find inside?

Mistakes to watch out for
when planning marketing campaigns during peak sales seasons.
Practical tips
how to prepare for the high season with Google Ads, Paid Social, UX/CRO, Creatives, and SEO.
Comprehensive guide
that will guide you through the pitfalls of Black Friday and the Holiday Season.

How does it look?

Who is this ebook for?

E-commerce owners
who want to better understand marketing processes to more effectively promote their store and increase online sales.
E-commerce Managers
who want to gain comprehensive marketing knowledge to more effectively plan and oversee advertising activities.
Marketing Specialists
who want to expand their skills and gain a more complete understanding of advertising strategies to better support their campaigns.

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