GymBeam
About the brand
GymBeam is an e-commerce brand offering supplements and sportswear.
It is one of the fastest-growing online stores in the fitness and healthy lifestyle category, operating across more than a dozen Central and Eastern European countries and serving millions of active customers. Its range includes both products from well-known manufacturers and its own lines – including GymBeam, BeastPink, and VanaVita. Thanks to a wide assortment, operational flexibility, and an understanding of local needs, the brand has built a strong position within sports and wellness communities.
Collaboration
03/2020 – 05/2022
The partnership began with an ambitious goal: entering the Polish e-commerce market and building a strong brand presence there practically from scratch. GymBeam was looking for a partner who could not only help gain visibility, but above all understand the local context, consumer needs, and the competitive landscape. Our activities covered full support in SEO, performance marketing, and analytics, with a focus on continuous ROI-driven optimization. Over time the collaboration evolved into comprehensive brand growth support – from technical audits, through testing new channels, to in-depth sales analysis.
Challenges
GymBeam was entering the Polish market with no brand foundation or recognition among local consumers, requiring rapid trust-building, search visibility, and effective reach to the target audience.
Polish supplements and healthy food market is highly competitive, dominated by well-known brands and price comparison platforms. Finding a strategy to stand out and attract informed consumers was key.
From the very beginning, the client placed strong emphasis on cost-effectiveness. The goal was not just traffic, but a real impact on sales. Implementing advanced analytics and continuously testing and scaling effective campaigns was essential.
Project team
Project Manager
Google Ads Specialist
Case study
How did we achieve 117.11% revenue growth for GymBeam, an e-commerce business in the fitness industry?
GymBeam is a rapidly growing e-commerce brand in the fitness and healthy lifestyle sector, operating in more than 15 countries across Central and Eastern Europe. It offers over 3,000 products — from dietary supplements and functional foods to sports accessories…
