Wygładzona, falująca rura w odcieniach żółto-pomarańczowego gradientu na jednolitym, brązowym tle.

Google Ads
for e-commerce

Google Ads is a powerful sales tool for e-commerce when used strategically. At MTA, we run profit-driven campaigns, not just click-driven ones. We don’t just rely on algorithms; we design and optimize campaigns in line with business goals, combining data with hands-on experience. The result? Growth you can actually see in the numbers: higher sales, stronger profit, and customers who keep on coming back.
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Dwa wykresy słupkowo-liniowe porównujące koszty PPC (PLN) z konwersjami i wartością konwersji w czasie (od 2025/01 do 2025/07).

What can you expect from Google Ads?

You promote the right products

You can reach people who are already searching for your products and turn interest into purchase way faster.

You control your budget

You can easily monitor and adjust your budget to ensure your campaigns deliver the highest possible return on investment.

You scale what works

When you see which activities drive results, you can confidently increase spend where advertising truly pays off.

You close more sales

Remarketing helps you stay connected with people who already know your brand and effectively convert missed opportunities.

You operate at every stage

Precisely tailor campaigns to different stages of the customer journey, starting from the first click to the final purchase.

You choose the formats

Google Ads gives you full flexibility. You can create text, display, or video ads depending on your goals.

Is Google Ads the right fit for you?

You run an online store that already generates sales, and you want to scale your results,

You know which products have the highest potential and margins,

You have a budget we can invest wisely (even a small one, as long as it’s realistic),

Your goal is sales, lead generation, or remarketing,

You care about measurable results: revenue, ROAS, POAS, CAC, not just reach,

You’re ready to test, optimize, and draw conclusions based on data,

You don’t have a ready offer or an online store yet,

You don’t yet have a clearly defined goal — whether it’s sales or brand awareness,

Your main objective is to achieve a large reach and a large follower base, or to build a social media presence,

You’re looking for purely awareness-driven campaigns without a performance focus,

You see ads as a cost, not an investment,

You don’t have the resources (internal or external) to provide assets that drive effective campaigns (e.g., photos, videos, content),

What services do we offer?

Depending on your store’s goals (for example: increasing sales, building brand awareness, or recovering abandoned carts), we select campaign types that genuinely support performance.

The strategy we recommend depends on your objectives and your store’s stage of growth. Together, we’ll decide whether Google Ads should be your main sales engine or a supporting channel within a broader marketing strategy.

And if you’re just getting started or if you’re unsure what will deliver the highest return, we’ll help you assess it. Sometimes Google Ads is the perfect first step. And sometimes it makes sense to start elsewhere.

Let’s talk

Product campaigns

Performance Max, Shopping Ads: direct sales and ROAS maximization.

Search campaigns

Search Ads: reaching high-intent users ready to buy.

Remarketing campaigns

Recovering abandoned carts and unfinished transactions.

Display campaigns

Display Ads: building brand awareness and supporting sales.

YouTube Ads

Video remarketing, seasonal promotions, and brand-building activities.

Local / App campaigns

Campaigns for stores with a physical location or a mobile app.

Why Google Ads with MTA?

We’re a Google Premier Partner. Less than 3% of agencies worldwide hold this status — it means our team meets Google’s highest performance, certification, and spend thresholds.

We optimize for profit, not clicks. We don’t chase vanity KPIs, but focus on real, tangible profit. We look at POAS, CAC, and margins.

We’re not a “do-it-all” agency. Instead, we specialize in what we do best: e-commerce and performance marketing.

We don’t just rely on ad platform data. Whenever it’s possible, we verify results against real business metrics, so that we truly know what’s working.

We work in a transparent way. You have full visibility into what we do, and your campaigns are managed by a dedicated team that prepares a clear strategy.

We treat your budget like it’s our own. We’re on the same page. We focus on results, not billable hours.

Grafika przedstawia dwie kobiety zaangażowane we wspólną pracę przy tablecie. Jedna z nich siedzi i trzyma urządzenie w dłoniach, druga pochyla się z uśmiechem, wskazując coś na ekranie.

Real results with Google Ads

Kobieta podlewa konewką drzewko, którego liście i owoce to monety z symbolem dolara. Tekst: Google Ads Roltomrolety.
Google Ads Home&Garden

How did we increase purchases by 57.68% for Roltomrolety in the competitive e-commerce market of configurable home products?

Read more
Ilustracja biegacza w ruchu na tle pomarańczowego koła, obok tekst "Google Ads GymBeam" na zielonym tle.
Google Ads Fitness

How did we achieve 117.11% revenue growth for GymBeam, an e-commerce business in the fitness industry?

Read more
Widzowie w ciemnej sali kinowej patrzą na jasny ekran z logo Multikino Vue.
Google Ads Entertainment

How did we decrease the Cost Per Purchase by 54.70% for Multikino (VUE), a major player in the entertainment industry?

Read more

How much does it cost?

At MTA, we follow a simple principle: our clients’ success is our success. Especially for the project team responsible for delivering results. That’s why, since 2015, we’ve operated on a performance-based model, where our salary depends on the revenue generated by the clients we work with. 70% of that value goes directly to the people driving your results. Combined with our preferred outcome-based approach, the equation is simple: we earn more when you earn more.
  • Audit Ads
    €690 one-time payment

    Who is it for?
    For brands that want to check how well their paid campaigns are performing — whether they work with an agency, in-house team, or manage ads on their own.
    How does it work?
    We analyze your campaign structure, goal setup, results, and budget allocation. Then we show what works, what needs improvement, and where you may be losing potential.

  • Kickstarter Plan
    €2,750 3 months | fixed fee

    Who is it for?
    For companies that want to test performance marketing activities without committing to a long-term cooperation.
    How does it work?
    A three-month plan with full campaign management. It’s a great option if you want to test our approach and see whether performance marketing can deliver results in your business model.

  • SCALING PLAN
    €800 + 10% of ad budget / month

    Who is it for?
    For companies that are ready to scale their activities – brands that know campaign performance grows with the right budget and ongoing optimization.
    How does it work?
    Perfect if you need regular optimization, experiments, and testing with long-term growth potential. The plan includes a fixed fee plus a percentage of the advertising budget.

  • PARTNERSHIP PLAN
    Success Fee % of revenue / % of profit
    Get started

    Who is it for?
    For mature brands with clearly measurable goals and readiness for a partnership-based cooperation.
    How does it work?
    Instead of a fixed fee, we settle based on real results – an agreed percentage of revenue, profit, or growth. Perfect if you’re looking for a partner who is fully aligned with your business goals.

Didn’t find anything that suits your needs?

No problem. Let us know what you’re looking for, and we’ll tailor the pricing to your needs.

Schedule a free call

Our team

Sasha Yasenchuk

Google Ads Strategist

Dorota Puzio

Google Ads Specialist

Andrzej Zielinski

Google Ads Specialist

Sylwia Byczkowska

Google Ads Specialist

Klaudia Szlendak

Google Ads Specialist

Frequently Asked Questions

How do we define KPIs for Google Ads campaigns?

We start with the goal instead of the metrics. First, we talk about what you want to achieve: sales, leads, traffic, or inquiries. Only then do we select the right indicators: CPA, ROAS, CTR, and number of conversions. KPIs are flexible, and we update them when new data comes in or when your business situation evolves.

How often do we report?

Our standard is a monthly report, but we can also report weekly if needed. You’ll always see what matters most: campaign results, costs, efficiency, conversions. We also provide optimization recommendations and market insights. No empty spreadsheets. We show what works, what doesn’t, and what we’re doing next.

How quickly will I see the results?

You’ll see initial data as soon as the campaign launches, but a reliable performance assessment usually comes after 2–4 weeks. We need time for the algorithms to learn and stabilize. It’s not a sprint, but after the first month, we can clearly identify what’s working, what needs adjustment, and where the potential for growth lies.

Does the campaign guarantee sales?

Google Ads is a tool that attracts high-quality traffic. Sales also depend on your offer, website, and competition. Our job is to bring in users who are ready to convert. The rest depends on aligning all elements of the strategy.

How do you choose keywords?
Based on data, not guesswork. We analyze real search queries, competition, search volume, and user intent. We select keywords with strong sales potential and continuously optimize them.
What’s the difference between Search, Display, and Remarketing campaigns?
Search campaigns reach users actively looking for a specific product or service. Display campaigns use banner ads to build reach and brand awareness. Remarketing reminds users about your offer after they’ve already visited your website.

How much does a click cost?

Cost per click (CPC) depends on the industry and competition. It can range from a few cents to several dozen euros. It’s determined through an auction system and influenced by competition, ad quality, and the market.

How do we handle seasonality and market changes?

We use historical data and forecasting tools in GA4 and Google Ads, adjust bids and budgets dynamically, and test seasonal creatives and promotional campaigns. We quickly react to market shifts and always have a plan B.

How do we optimize campaigns for multi-channel attribution?

We don’t just rely on last-click attribution. We analyze customer journeys, use GA4 conversion path reports, compare attribution models, and draw data-driven conclusions. This helps us understand which campaigns truly drive sales.

How do we ensure campaigns generate valuable leads, not just clicks?

We use conversion tracking (Google Analytics, Tag Manager, CRM integrations) and analyze lead quality. For example, how many leads turn into actual sales? We focus not just on numbers, but on real impact on your business.

What are we like?

“Partnering with MTA was a game-changer for us! Their strategies, informed by an in-depth understanding of TikTok trends and data analysis, have played a key role in our growth. This collaboration has been smooth, leading to a significant rise in our follower count. The .mta team, with their commitment to data-driven growth, has been instrumental in enhancing our position in the Polish audiobook and podcast industry on TikTok. Our success is a clear result of this effective and data-oriented partnership.”

Martyna Wysokińska

Martyna Wysokińska

Social Media Specialist, Audioteka

“Compared to other agencies, they’re much more involved and responsive. With a concrete plan in place, the whole company is working toward the same goal. MTA Digital continues to show excellent project management skills, communicating consistently and providing regular updates. The depth of their team and their dedicated approach are two of their major strengths.”

Natalia Biel

Natalia Biel

PPC Specialist, Hotjar

“I really felt like they are a part of our team. Thanks to MTA Digital, the client unified their conversion tracking on all of their PPC platforms. They had a great workflow, using Jira and Slack to manage the project and communicate their progress. Moreover, the team’s knowledge and understanding of the client’s product proved their dedication.”

Renata Zajdel

Renata Zajdel

GetResponse, Performance Marketing Lead

“They’re professional, and they know the best approach to get the results we need. The efforts have helped grow traffic for the business significantly, more than doubling their customer base. The MTA Digital team has been a reliable, trusted partner, continually satisfying expectations and improving their efforts. Customers can expect a dedicated, skilled team.”

Anna Tolstochenko

CMO, Novakid Inc.

“We have a good working experience with MTA Digital. With MTA Digital, there is an increase in the company’s operational efficiency. They have established a workflow that has led to a seamless process between teams. Customers can expect an outstanding partner agency.”

Alexander MacDonald

Alexander MacDonald

Performance Mktg Acquisition Team Lead,
Pro Gamers Group

“They scrupulously analyze and implement each element of the project. Through meticulous analysis and implementation, MTA Digital has helped double the client’s online visibility and increase their website’s monthly traffic. The team is prompt, punctual, and exceptionally cooperative, fostering high-quality day-to-day communications with the client.”

Michał Anulewicz

Michał Anulewicz

Digital Marketing Manager, Trefl SA

It’s time for your brand. Click and let’s start growing together.

Schedule a free call